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GPU prices rise 15% in a month: RTX 5090 approaches $5090, averaging 136% above MSRP

Bubble signal: +1 · Overheating evidenceRelevance 60MarketsGlobal
Source: IT Home · Published 2026-09-02

Summary

According to a TechSpot report, GPU prices rose an average of 15% in the month through the end of August, with Nvidia GeForce cards up 19% and AMD Radeon up 11%. The RTX 5090 sells for about $5,000 in the US, 145% above its $1,999 MSRP, with a global average premium of 136%. The price surge is attributed to GDDR7 memory supply being diverted to AI hardware, raising GPU costs.

Bubble analysis

This news shows the AI boom is squeezing the consumer GPU market, driving prices up. While not direct evidence of an AI investment bubble, it reflects how AI hardware demand is distorting supply chains, potentially fueling concerns about AI infrastructure investment.

#nvidia#amd#gpu#memory
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