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AI Short Drama Boom Fuels 'Face Licensing', Ordinary People's Digital Portraits Priced at About 100 Yuan per Episode

Bubble signal: 0 · NeutralRelevance 35MarketsChina
Source: IT Home · Published 2026-09-06

Summary

According to CCTV Finance, the expansion of AI short dramas and digital advertising has driven demand for digital face materials, giving rise to the 'face licensing' business. Ordinary people's digital portraits are paid at about 100 yuan per short video, while professional actors are priced from 500 yuan to several thousand yuan based on usage scope and episode length. Industry estimates show the AI short drama market exceeded 22 billion yuan in the first five months of this year, potentially reaching 40 billion yuan for the full year.

Bubble analysis

This news mainly describes a niche market (face licensing) within the AI short drama industry. Although it includes market size figures, it does not directly relate to core bubble indicators like capex or valuations. Thus, it is only indirectly relevant.

#china#ai-short-drama#face-licensing
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